diff --git a/README.md b/README.md
index 5e84f0c..27014d3 100644
--- a/README.md
+++ b/README.md
@@ -1,6 +1,8 @@
 # Verae Time for Zapier — user guide
 
-How to go from **zero account** to **registering SHA-256 hashes**, **looking them up on the central Verae chain**, and **finding hashes that were only sealed as part of a bulk Merkle summary** on external tree-node archives.
+[![standard-readme compliant](https://img.shields.io/badge/readme%20style-standard-brightgreen.svg?style=flat-square)](https://github.com/RichardLitt/standard-readme)
+
+How to go from **zero account** to **registering SHA-256 hashes**, **looking them up on the central Verae chain**,...
 
 This is the customer-facing guide (signup → Zaps). Developers: see [zapier-docs-master](https://git.georgelambert.org/marchon/zapier-docs-master) and the simulator at [verae-zapier-simulator](https://git.georgelambert.org/marchon/verae-zapier-simulator).
 
@@ -25,3 +27,25 @@ This is the customer-facing guide (signup → Zaps). Developers: see [zapier-doc
 ## Try it without going live
 
 The [interface simulator](https://git.georgelambert.org/marchon/verae-zapier-simulator) is a Zapier-like form plus a trace console. Run **Batch Merkle**, copy a leaf SHA-256, then **Find Timestamp by SHA256** (miss) vs **Find Hash (tree nodes)** (proof).
+
+## Install
+
+```sh
+git clone ssh://git@git.georgelambert.org:2223/marchon/zapier-user-docs.git
+cd zapier-user-docs
+```
+
+## Usage
+
+```sh
+# No single entrypoint is declared in this tree.
+ls
+```
+
+## Contributing
+
+Questions: open an issue at https://git.georgelambert.org/marchon/zapier-user-docs/issues. Pull requests are accepted.
+
+## License
+
+UNLICENSED © George Lambert